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Our Story

Founded in 2018 by two friends who shared a mutual love for cycling, an obsession with design perfection, and a desire for the finest most technical clothing out there to actually be the best that is possible with no corner cutting. 

They decided from the outset that the store would only sell the finest cycling clothing and accessories, with performance and quality at the heart of the business; with the most ethically sound production and supply chain.

No item makes it into the collection without rigorous design, technical insight, prototyping, road-testing and intensive market research. Staark ensure that every single garment is as absolutely perfect as it can possibly be.

Everyone wants to look pro out there. It's not all about the image, but it definitely helps and makes you feel a whole lot better while you're riding. We're not all riding Tour de France every time we push a pedal, and we don't all have the physique of a pro athlete. That said, there's no reason that we shouldn't have clothing that fits perfectly. No-one wants a shoulder flapping in the wind, or a seam so tight that your arm goes numb. Staark is cut to perfection for each and every shape of rider. We're not all the same, so why try and wear the same cut?

Designed in London. Made in Europe. Ridden everywhere.