As we type this we are currently in the midst of getting our first full range of road cycling kit ready for Spring Summer 2020. There's a great deal that goes into creating the perfect cycling jersey and bibs, much more than we estimated when we started this project.
We've spoken to hundreds of cyclists, we've measured all shapes, sizes and ages of cyclists to figure out what exactly everyone really needs. There's some great kit in the market already but mostly it fits a certain shape of cyclist which isn't the majority. That's where we think we can add some real value.
Some incredible talent has been brought on-board from across the cycling industry to make this possible, and their input coupled with their enthusiasm for creating something truly unique has been phenomenal. We've all been working for months on this now and the designs are finally set in stone. The fabrics have been meticulously tested and selected, and we have spent over three weeks evaluating and trialling different colours alone for a jersey. Our next stage is producing our first sample.
It's important to us that we include you in our journey like this. We feel you have the right to see what is being undertaken in order to create what we believe will be the perfect range of cycling apparel.